Thompsontown Maple Products: A Digital Marketing Grant Success Story
Thompsontown Maple Products is a maple syrup farm located on a century farm in Lanark County, the Maple Syrup Capital of Ontario. Started in 1982, Thompsontown reignited a tradition of making maple syrup on their family’s property that dates to 1843.
Thompsontown Maple Products is a pro at the COVID pivot. When the COVID-19 pandemic hit, they were quick to transition to online sales with a new Shopify site, and were thrilled to be able to sell their maple products online throughout Ontario’s lockdowns.
At the same time, increased fees and absence of the need for in-person purchasing eventually led them to cancel their service with their previous point-of-sale (POS) provider, Moneris, leaving them without a POS system for their sugarbush.
Leann Thompson...