The tourism partner-based review of the Tourism-Oriented Directional Signing (TODS) program is complete. The Ministry of Tourism, Culture and Sport and the Ministry of Transportation are working to implement policy and program changes that will strengthen and modernize the program and improve the effectiveness of tourism highway signing in anticipation of the December 2018 contract expiry.
Significant improvements will include:
- Allowing tourism-designated outlet malls and regional travel information centres to apply for TODS signage on our roadways
- Extending full signing opportunities to campgrounds on freeways to permit the full spelling of a campground’s name
- Allowing more rural downtowns, trail access points, museums and cultural centres to qualify for signage
- Strengthening program awareness and service delivery
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