Book your Attractions Ontario Ad with the OHTO Insertion Order
Are you planning on advertising in this year’s Attractions Ontario (AO) Passport Magazine & Coupon Book? This spring, Ontario’s Highlands will be featured in a full page ad in the Attractions Ontario 2013 Culture & Heritage Passport, and now the OHTO has partnered with AO to encourage its members to also take advantage of marketing opportunities offered by the leading attractions sector association. Why do we recommend members consider advertising in the Passport Magazine? Because it works! AO engaged the services of SPR and Associates Inc. to review its long standing Passport Magazine, and found that in 2011 over 82,000 coupons were redeemed. Using the Ministry of Tourism, Culture and Sport’s Tourism Regional Economic Impact Model, AO tracked $171,000,000 in tourism related receipts from the coupons, and this doesn’t even include the business generated from display ads or partners that did not report their redeemed coupons.
For information on distribution, rates and how to submit your booking order, download the PDF Insertion Order attached below. If you have questions, please contact Attractions Ontario directly or get in touch with Emily Sheff, the OHTO’s Marketing and Communications Coordinator, by email or at 855-629-6486.